Indriya launches its seventh store in Jayanagar

The Aditya Birla Group's jewelry brand Indriya has expanded its market network by launching its seventh store in Jayanagar. The new store was designed to offer a personalized shopping experience, featuring a blend of traditional handicrafts and modern jewelry styles. According to the company's CEO, Sandeep Kohli, the expansion is part of a planned strategy to strengthen the brand's reach across the city and meet the diverse demands of various neighborhoods.